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Make Your Auto Dealership Sound Professional with Custom
Car Dealer Radio — Branded Audio & Music Marketing for Dealerships

 

What Is Car Dealer Radio?

Your car dealership now has the opportunity to elevate the customer experience with a fully custom dealership radio station built specifically for automotive retail. Splash Radio blends hand-picked custom music playlists, on-brand DJ voiceovers, and professional audio branding bumpers that enhance engagement and make your showroom or service lane sound great.

Forget generic background music — this is a strategic audio marketing solution designed to support your brand voice, highlight promotions, and build stronger connections with buyers.

 
 

Built for Dealerships

 

Professional Dealership Radio Marketing

  • Custom Branded Radio Station — A true radio experience tailored to your dealership’s identity.

  • Licensed Business Music — Clean, commercial-appropriate songs with no explicit lyrics (ASCAP, BMI, SESAC, GMR licensed).

  • Custom Playlists for auto buyers — Choose music that matches your dealership atmosphere and customer demographic.

Smart Audio Scheduling

  • Day-Part Music Programming — Match energy and tempo to different times of day.

  • DJ Message Scheduling — Promote special deals, service specials, events, and unique selling points with pre-recorded voiceovers.

Premium Sound Quality

    • Volume Leveling — Smooth, balanced audio throughout the day.

    • Energy Filtering — High-energy music for busy showroom hours and more relaxed playlists for quieter times.

    • Professional Broadcast Quality — Smooth mixing of music, DJ drops, and brand bumpers for an authentic radio feel.

Multi-Location & Private Radio Network

 

Have multiple dealerships or showroom locations? Build your private dealership radio network with multiple channels tailored to each location’s vibe while maintaining a consistent brand presence across every site.

This lets each showroom choose preferred genres or messaging while keeping your corporate voice unified — perfect for dealership groups and regional auto retailers.

More Than Background Music


  • Your Car Dealer Radio becomes an active marketing channel that:

    • Reinforces your brand with custom audio logos and sound elements

    • Drives showroom traffic with promotions delivered by professional DJ messaging

    • Enhances the customer experience in waiting areas and service lanes

    • Educates buyers about your unique offers, certifications, or financing options

    This isn’t just music — it’s audio branding for dealerships that adds personality and memorability to your business.

     

SET UP IS SIMPLE

Easy Setup — Plug & Play

 

  • Pre-configured Device: Your Splash Radio player comes ready to connect — just plug into internet and sound system.

  • Tamper-Proof or Manager Control: Lock settings or allow authorized staff to change channels via the web portal.

  • Reliable Playback: Low bandwidth usage and local buffer storage keep audio running even during internet outages.

 

Car Dealer Radio

Unlock the Power of your dealership’s Sound System.

 

MANAGING YOUR OWN CAR DEALER RADIO STATION IS AS EASY AS ENJOYING IT!

Start your trial today!  

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